Terminology in music videos

On watching the following music video by Lana Del Rey I noticed several signifiers within it, most of which denote wealth and patriotism.

 

 The main signifier I found within the music video was the obvious two tigers sitting next to the artist:

This causes a great contrast in that we have two very fierce and wild tigers, who have the connotations of fear and power, sitting besides a women dressed in white, which signifies purity and innocent. Therefore the director of this music video has placed these two signifiers within the same frame, specifically to create such a contrast of ideologies.

There is also this frame:

Which has the obvious signifier of an American flag, thus is signified with the meaning of patriotism for  the artists country. Within the frame, it could be said that the artist although topless, signifying her vunerablity, the fact that she is looking directly at the camera, causes her to come across as the powerful and dominant one of the two within the frame.

However within our music video we have placed, purposely, specific signifiers to denote a specific idea. We will firstly, be using a dark/dim/low key lighting in order to convey the other side to our protagonist within the video.
We also aim to use a blurring technique, which the girl is running, to act as a signifier of  her running away from her problems, and with the blurry focus we can also get across the idea of her uncertainty.

As well as these signifiers, we will also include the juxtaposition of the clothing worn by the protagonist. With contrasting clothing, such as a summer dress and dark long jumper, we will be able to create this split personality, clearly, as if it were too subtle the audience might not pick up the distinction we aim to make between the two personalities.
We also hope to cause further juxtaposition when filming fire and water, tow elements that can reflect the clash of personalities as well as proving to be good objects to film, allowing an effective finish to the video.
We will also be using a specific symbol within our video, to hint subtly to the idea of a modern day witch hunt. We were advised to not use an already known symbol because this might offend certain religions so we have therefore invented/created our own little symbol which we will be using in the backgrounds of certain shots.